In collaboration with P448, the renowned Italian skate-lifestyle brand, I was invited to bring my signature illustration style to a full capsule collection celebrating street culture, creativity, and the spirit of skateboarding.
The project included a wide range of custom-designed apparel and merch:
Hand-illustrated hoodies, skate decks, and sticker packs
A limited edition range of P448 sneakers, each pair featuring bespoke artwork
Packaging and in-store visuals designed to tie the whole story together
In-Store Activation
To launch the collection, a dedicated Neil Keating installation took over a section of Tessuti Liverpool.
Across the weekend, I was live in-store, customising trainers in real-time, giving visitors a chance to walk away with one-of-a-kind footwear while experiencing the design process firsthand.
Across the weekend, I was live in-store, customising trainers in real-time, giving visitors a chance to walk away with one-of-a-kind footwear while experiencing the design process firsthand.
Creative Approach
Blending Italian streetwear aesthetics with bold, playful illustrations, this collaboration brought a fresh twist to P448’s urban DNA. Every design carried nods to skateboarding culture, expressive colour palettes, and the layered textures of city life.
A True Culture Mash-Up
This wasn’t just a product drop—it was a lifestyle statement that bridged fashion, live art, and community. The collaboration marked a powerful meeting point between Liverpool’s underground creative scene and P448’s global skatewear ethos.
NEIL KEATING X P448 @ TESSUTI
