In 2021, I was commissioned by Deliveroo to design 20 custom murals as part of a nationwide initiative supporting contracted local, independent food businesses across the North West. Each artwork was created to beautify and amplify the unique character of each venue—bringing vibrant visual storytelling directly into the communities Deliveroo serves.
Mural designs
Creative Execution
Each mural was hand-painted on-site in collaboration with local business owners, reflecting their brand personalities, food ethos, and neighbourhood culture.
My signature graphic-illustration style—clean linework, bold colours, engaging motifs—was adapted per location to create memorable, Instagram-friendly installations.
Community Impact
This project was more than decoration—it was a community-driven celebration of local food culture. By embedding art into spaces where people eat, shop, and connect, the initiative strengthened the identity of each venue and encouraged community pride.
Legacy
The murals have become permanent fixtures that boost visibility, both in-person and online. They reflect Deliveroo’s commitment to supporting local businesses beyond the app—highlighting how art can serve as both marketing and community-building. The project continues to inspire similar collaborations that merge brand, creativity, and neighbourhood identity.
